Narendra Modi is India's brand ambassador, not Patanjali's: Ramdev

Yoga Guru Baba Ramdev

We have a distributor's network of 6,000 now.

Patanjali Gramodyog (the cereal and health drinks division) clocked Rs 345 crore in sales in 2016-17.

A study by Assocham-TechSci Research said Patanjali Ayurveda has turned out to be the most disruptive force in India's fast moving consumer goods (FMCG) market. Their sales, claim Ramdev, stood at Rs 1,467 crore, Rs 940 crore, Rs 825 core and Rs 574 crore, respectively, in the last fiscal.

"Dankanti has now 14 percent market share in the segment". From around Rs 2,000 crore in 2014-15, the company has managed to grow its revenue exponentially. "Our kacchi ghani mustard oil is around Rs522 crore and would grow up to Rs1,000 crore", he added.

The Business Standard report says that it will not be an easy task for Patanjali to achieve the target as the company has largely penetrated its target group.

Ramdev rubbished criticism that the company outsources manufacturing, adding that "ninety-nine per cent of our products are manufactured in-house".

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When asked if Patanjali benefits from such perceptions, Ramdev said people are free to say anything they want and "I don't want to comment on it".

Going forward, in the current fiscal, Patanjali is looking to double its sales at over Rs 20,000 crore.

Besides, the Haridwar-based company has also planned to expand its footprint across the country, and has set its eyes on a slice of the restaurant sector that has been dominated by numerous multi-national chains. Ramdev, along with Patanjali Ayurved's MD & CEO Acharya Balkrishna, also announced the company's interest to foray into textiles to compete with companies such as Levis, Nike and Adidas with products such as jeans and sportswear.

A division bench of Chief Justice Manjula Chellur and Justice G S Kulkarni was hearing a petition filed by Congress Mumbai chief Sanjay Nirupam alleging irregularities in the allotment of land to the company for setting up a food park in the Multi-Modal International Hub Airport at Nagpur (MIHAN), Nagpur.

"We will start exports in a big way from the next financial year. We will venture into segment very soon".

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